The Balm In Gilead, Inc. is a not-for-profit, non-governmental organization (NGO) whose mission is to prevent diseases and to improve the health status of individuals who are disproportionately affected by high rates of health disparities. Dr. Pernessa Seele, is the Founder and CEO. Her organization works to combat health disparities in the African-American community. One of those disparities is around dementia and Alzheimer’s which impacts African-Americans and Hispanics disproportionately. Other health conditions like high blood pressure and socioeconomic factors contribute to the challenges of addressing Alzheimer’s in the African-American community.